Doe Deere’s Journey to becoming a successful entrepreneur that she is today

The business world is not for the faint-hearted or those that are intimidated easily. It is from the bold, the creative ones and those whose imagination does not sleep. No one is an expert though, with time and practice, you will master all the tricks and become the best in your field. Doe Deere is one of the courageous business ladies who started her business adventures when she was 13 years old back in Russia when she sold temporary tattoos to her classmates.

Doe is a Russian born business lady who moved to the US when she was 17 years. While in Russia, she was a very imaginative kid and creative, she first wore makeup when she was nine year and was attending a friend’s party. Today, Doe Deere is the founder and CEO of Lime Crime Cosmetics. She founded the company back in 2008 while in New York. The company was inspired by her love and taste of cosmetics. Lime crime makes very bright and bold colors of lipsticks, nail polish and eye shadows. The company has been certified to be cruelty-free.

To achieve success in business, Doe believes that you should pursue what you love. Every person is unique and has a special talent that only you can do it. Discover it and pursue it. Growing up she had always wanted to be a musician thus when Doe landed in America at the age of 17; she went ahead and pursued her music career. While staying in Manhattan and Brooklyn, Deere became a member of a band where she wrote songs and sang them with her band. The music career taught her a few tricks that she would later employ in her entrepreneurial venture.

It is during her stay in New York that Doe met her husband who is today her confidant and a business partner. They two met while singing in the band and they have learned how to support each other and work towards achieving success. Doe believes that makeups are not only meant to conceal some imperfections on the face of a woman, they are also a form of self-expression. They offer the woman the freedom of feeling whatever they like depending on the occasion. Learn more:

When asked about her best and worst makeup day, Deere says that she was never a makeup artist. She always experimented. Even when starting her online-based company, she posted different experimental combination of makeup and surprisingly girls loved them.

Doe believes that for you to run a successful business, you must listen to your employees, customers, and even haters. Paying attention will give you a chance to learn your mistakes and improve. Doe says that selling via the internet is very challenging but also advantages. The immediate feedback is what makes the business good since you can act on the feedback immediately. The hardships come when haters decide to spread rumors. Nevertheless, Doe chooses to ignore the haters more so because their rumors are always inaccurate. Learn more: